Use of real media conventions involves the study of other texts that you skilfully analysed and how skilfully you were in weaving their conventions into your work or ways in which you might have developed or challenged them. You must also be prepared to discuss your reasons for your choices and/or the final outcomes of your decisions.
USING CONVENTIONS FROM REAL MEDIA TEXTS
How much was your own production influenced by existing texts?
How did you identify the conventions? How did you research into existing texts?
Why follow conventions? Think about the relationship with audiences here.
Which conventions did you follow?
How easy was it to follow conventions in your own work? Were there any obstacles?
To what extent, if any, did you depart from existing conventions? What effects were you hoping to achieve by breaking some of the conventions?
To what extent did adherence to conventions limit your own creativity?
Essay Plan
In Year 12, my brief was…..
To complete this successfully I had to identify conventions in magazine relating to :
Layout
Use of images
Mode of address
Semiotics (especially in relation to colour)
Use of text
Genre
Representation
(discuss these points adding relevant detail and using as much terminology as possible). This document might help
I used these conventions in the following ways. Give details about how your design followed conventions. Explain if your work departed from conventions in some way. Try to discuss why following conventions is important in terms of the text’s relationship with the audience.
In my Year 13 film promotion exercise
In Year 13 I made a trailer and to do this identified a number of key conventions….(explain what they were). Discuss to what extent you conformed with or challenged these conventions in your work. Use lots of detail.
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